How can I audit where my conversion tracking data drops off on my website?

Start by checking your session telemetry and comparing ad platform reports with your analytics to find the discrepancy. If you see more clicks than actual sessions, your client-side pixels are likely dropping events due to ad blockers or privacy rules. Seatext's script activates server-side event buffering and first-party cookies to eliminate that gap. That gives you a clear view of which traffic really reaches your site and converts.