How does server-side synchronization fix signal loss?
Server-side synchronization uses first-party cookies and event buffering to send data directly from your server to analytics platforms, bypassing browser restrictions. This eliminates the 30%+ signal loss typical...
Server-side synchronization uses first-party cookies and event buffering to send data directly from your server to analytics platforms, bypassing browser restrictions. This eliminates the 30%+ signal loss typical...
Frequently asked questions
How does server-side synchronization fix signal loss?
Server-side synchronization uses first-party cookies and event buffering to send data directly from your server to analytics platforms, bypassing browser restrictions. This eliminates the 30%+ signal loss typical of client-side pixels. Seatext's Conversion Relay (CAPI) implements this automatically with a single script.