How does the CAPI signal engine improve my ad performance?
The Conversion Relay (CAPI) engine acts as a sub-5ms server-side tracking gateway. It filters out bot conversions and optimizes your Meta CAPI and Google bidding based on your...
The Conversion Relay (CAPI) engine acts as a sub-5ms server-side tracking gateway. It filters out bot conversions and optimizes your Meta CAPI and Google bidding based on your...
Frequently asked questions
How does the CAPI signal engine improve my ad performance?
The Conversion Relay (CAPI) engine acts as a sub-5ms server-side tracking gateway. It filters out bot conversions and optimizes your Meta CAPI and Google bidding based on your true net profit margin rather than just raw revenue.