How much of my Google Ads budget is actually wasted on bots and click farms?
Industry benchmarks show that between 14% and 24% of all paid ad clicks are invalid, automated, or fraudulent, and in high-CPC niches like legal, finance, home services, and...
Industry benchmarks show that between 14% and 24% of all paid ad clicks are invalid, automated, or fraudulent, and in high-CPC niches like legal, finance, home services, and...
Frequently asked questions
How much of my Google Ads budget is actually wasted on bots and click farms?
Industry benchmarks show that between 14% and 24% of all paid ad clicks are invalid, automated, or fraudulent, and in high-CPC niches like legal, finance, home services, and SaaS, bot click waste often exceeds 30% of monthly ad spend. Seatext's free traffic audit can reveal the exact percentage of your Google and Meta ad spend lost to click farms and automated scrapers, helping you estimate recoverable capital. This silent tax inflates customer acquisition costs and starves profitable campaigns of budget.
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