My analytics show 30%+ fewer conversions than my ad platforms report. What causes this signal loss and how can I fix it?
Signal loss often comes from client-side pixels failing due to ad blockers, Safari ITP privacy rules, and network timeouts. Seatext addresses this with autonomous first-party server-side synchronization that...
Signal loss often comes from client-side pixels failing due to ad blockers, Safari ITP privacy rules, and network timeouts. Seatext addresses this with autonomous first-party server-side synchronization that...
Frequently asked questions
My analytics show 30%+ fewer conversions than my ad platforms report. What causes this signal loss and how can I fix it?
Signal loss often comes from client-side pixels failing due to ad blockers, Safari ITP privacy rules, and network timeouts. Seatext addresses this with autonomous first-party server-side synchronization that bypasses client-side vulnerabilities. For most websites, this dramatically reduces the gap between reported clicks and actual tracked conversions. If you are seeing major discrepancies, server-side tracking is likely needed.