What happens to returning visitors in split URL testing?
The system uses first-party cookies to remember which variant a returning visitor saw, so they continue to see the same version for consistent testing and a better user...
The system uses first-party cookies to remember which variant a returning visitor saw, so they continue to see the same version for consistent testing and a better user...
Frequently asked questions
What happens to returning visitors in split URL testing?
The system uses first-party cookies to remember which variant a returning visitor saw, so they continue to see the same version for consistent testing and a better user experience.