Seatext library

What is server-side tracking and do I need it for Google Ads?

Server-side tracking sends conversion events directly from your server to ad platforms, bypassing browser restrictions. It gives ad algorithms cleaner feedback and improves ROAS. Seatext sets this up...

Server-side tracking sends conversion events directly from your server to ad platforms, bypassing browser restrictions. It gives ad algorithms cleaner feedback and improves ROAS. Seatext sets this up...

Frequently asked questions

What is server-side tracking and do I need it for Google Ads?

Server-side tracking sends conversion events directly from your server to ad platforms, bypassing browser restrictions. It gives ad algorithms cleaner feedback and improves ROAS. Seatext sets this up automatically when you install their Shielded Buyers & Ad Firewall.