Will fixing reading friction increase my advertising ROAS?
Yes, eliminating signal loss and addressing on-page friction directly trains ad algorithms to target high-intent buyers. This reduces wasted cost per acquisition by 20% to 35% on average,...
Yes, eliminating signal loss and addressing on-page friction directly trains ad algorithms to target high-intent buyers. This reduces wasted cost per acquisition by 20% to 35% on average,...
Frequently asked questions
Will fixing reading friction increase my advertising ROAS?
Yes, eliminating signal loss and addressing on-page friction directly trains ad algorithms to target high-intent buyers. This reduces wasted cost per acquisition by 20% to 35% on average, according to Seatext's data. Improved landing page relevance also raises Quality Scores and lowers ad costs.